Introduction to Hegarty Maths
Hegarty Maths is a pioneering online mathematics learning platform headquartered in London, United Kingdom, with a remote-friendly workforce spanning the UK and beyond. Founded in 2013 by Tom Hegarty, the company has grown into one of the most trusted names in EdTech, serving over 4,000 secondary schools and 1.5 million students across the UK, Ireland, and international markets. The platform’s reputation for delivering clear, sequential video lessons and adaptive assessments has made it a go-to resource for teachers seeking to close learning gaps and boost student confidence.
Hegarty Maths operates within the Education Technology industry, specifically focusing on K-12 mathematics. The company’s business model combines B2B school subscriptions with direct-to-student access, generating an estimated annual revenue of £8–12 million. With a team of approximately 120 employees—including curriculum specialists, software engineers, data scientists, and customer success managers—the company has established itself as a leader in personalized learning. Recognized by Tech Nation and the UK Department for Education, Hegarty Maths consistently receives high ratings from educators for its impact on exam performance and student engagement.
The platform is built on a research-backed pedagogical approach that emphasizes mastery learning, spaced repetition, and real-time feedback. Schools rely on Hegarty Maths to differentiate instruction, track progress through detailed analytics, and save teachers time with automated marking. The company’s commitment to accessibility and inclusivity, offering subtitled videos and support for students with special educational needs, further strengthens its market standing. As digital transformation accelerates in education, Hegarty Maths continues to innovate with AI-driven question generation, gamification elements, and a growing library of over 1,200 topic-specific videos.
Company History and Business Evolution
Hegarty Maths began as a classroom experiment when Tom Hegarty, a passionate mathematics teacher in a London secondary school, started recording short video tutorials for his students. The overwhelmingly positive response from both students and parents prompted him to launch a simple website in 2013. Initially funded out of pocket, the platform grew organically through word-of-mouth among teachers. In 2015, the company secured its first seed investment of £500,000 from education-focused angel investors, enabling the development of an adaptive learning engine and a more robust analytics dashboard.
By 2017, Hegarty Maths had partnered with over 1,000 schools and was officially endorsed by the UK's National Association for Mathematics Teaching. The company expanded its content team to include curriculum experts from prestigious schools, creating a comprehensive mapping to the GSCE and AQA maths specifications. In 2019, Hegarty Maths launched its mobile app, reaching students beyond the classroom, and introduced a premium parent account feature. The COVID-19 pandemic in 2020 became a turning point: the platform saw a 500% surge in usage, forcing the team to rapidly scale infrastructure and add live support. The company’s response—offering free access to lockdown schools—won widespread praise and cemented its reputation as a force for educational equity.
Post-pandemic, Hegarty Maths has focused on international expansion, entering markets in Australia, New Zealand, and the United Arab Emirates. In 2022, the company acquired a smaller EdTech startup specializing in AI-powered tutoring, integrating chatbots into the platform. Recent milestones include the launch of a primary school (Key Stage 2) curriculum, a partnership with the BBC Bitesize program, and the release of a data privacy certification under GDPR. The company’s evolution from a one-man project to a scalable EdTech enterprise reflects a deep understanding of pedagogical needs combined with agile technology development.
Hegarty Maths at a Glance
- Headquarters: London, United Kingdom (with remote teams globally)
- Founded: 2013 by Tom Hegarty
- CEO: Tom Hegarty (Founder)
- Revenue: Estimated £8–12 million (2024)
- Employees: 120+ full-time roles
- Schools Served: 4,000+ secondary schools
- Students: 1.5 million active users
- Product: Online mathematics learning platform with video lessons, adaptive quizzes, and analytics
- Key Features: Mastery learning, spaced repetition, real-time feedback, AI-driven question generator
- Industries: K-12 Education, EdTech, Distance Learning
- Awards: Tech Nation Rising Star (2021), BETT Award for Best Secondary Resource (2022)
- Coverage: UK, Ireland, Australia, New Zealand, UAE, and expanding
- Languages: English (with subtitles in 10+ languages)
- Funding: £3.2 million raised to date
- Social Impact: Free access for underserved schools (initiative "Maths for All")
- Key Partnerships: BBC Bitesize, National Association for Mathematics Teaching, Oak National Academy
- Technology Stack: React, Node.js, AWS, Python (ML models)
- Content Library: 1,200+ video lessons, 50,000+ practice questions
- User Rating: 4.8/5 on Trustpilot (based on 12,000 reviews)
- Regulatory Compliance: GDPR, UK Data Protection Act, Cyber Essentials Plus certified
Mission, Vision, and Core Corporate Values
Hegarty Maths operates with a clear mission: to make world-class mathematics education accessible to every student, regardless of background. The company’s vision is a world where every child builds deep mathematical understanding through personalized, engaging digital tools. This vision drives daily decisions, from product roadmap to hiring. The core corporate values include:
- Mastery for All: The belief that every student can achieve mastery with the right support and practice.
- Teacher Empowerment: Designing tools that save teachers time and provide actionable insights, not replace their expertise.
- Data-Driven Impact: Using evidence from learning analytics to continuously improve the platform.
- Inclusivity: Ensuring content is accessible for students with SEN, EAL, and varying socioeconomic backgrounds.
- Innovation with Integrity: Balancing cutting-edge tech with ethical data use and pedagogical soundness.
These values are embedded in the company’s employee handbooks, performance reviews, and even the code review process. The leadership team regularly shares stories of how the platform has transformed struggling students into confident mathematicians, reinforcing the company’s sense of purpose. In 2023, Hegarty Maths launched its “Maths for All” initiative, donating 10,000 premium licenses to schools in deprived areas, a direct reflection of its inclusivity value.
Business Strategy and Future Roadmap
Hegarty Maths follows a three-pronged growth strategy: deepening engagement in existing markets, expanding into new curricula internationally, and building an AI-powered personal tutor feature. The immediate focus is on Key Stage 2 (primary) content, which launched beta in 2024, aiming to capture the secondary-to-primary pipeline. The company is also investing in a “Teacher Dashboard 2.0” that will use predictive analytics to flag students at risk of falling behind, enabling early intervention. On the international front, Hegarty Maths has piloted curricula aligned with the Singapore Maths framework and the IB Middle Years Programme. The roadmap includes partnerships with ministries of education in the Middle East to provide localized content.
Technologically, the company is developing a Generative AI module that creates personalized practice sets based on a student’s error patterns. This is expected to roll out in late 2025. Additionally, Hegarty Maths plans to integrate with mainstream Learning Management Systems (LMS) like Google Classroom and Canvas for seamless school adoption. The business model remains subscription-based, with tiered pricing for schools (per-seat) and a freemium parent option. Long-term, the company aims to become a household name in EdTech, similar to Khan Academy but specifically for the UK and Commonwealth curricula. Revenue targets include reaching £25 million by 2027 through organic growth and potential strategic acquisitions in the assessment space.
Products, Technologies, and Services
Hegarty Maths offers a unified platform consisting of three core components: Video Lessons, Adaptive Practice, and Analytics. The video library covers every topic within the UK National Curriculum for Year 7 to Year 11, plus A-level content. Each lesson is 5–10 minutes, narrated by Tom Hegarty, with clear visual annotations. The adaptive engine uses a proprietary algorithm that adjusts difficulty based on student performance, ensuring each learner works at the right challenge level. Teachers can assign specific tasks, set deadlines, and view real-time completion and accuracy data.
The platform’s technology stack includes a React-based frontend for responsive design, a Node.js backend, and AWS infrastructure for scalability. Machine learning models (Python/TensorFlow) power the recommendation system and the upcoming AI tutor. Data is stored in a PostgreSQL database with strict encryption and access controls. Hegarty Maths also provides a mobile app (iOS and Android) for offline learning, allowing students to download videos for areas with poor connectivity. In terms of services, the company offers onboarding training for teachers, a customer success hotline, and a knowledge base with articles and webinars. Premium school accounts include a dedicated account manager and quarterly impact reports.
Industries and Markets Served
Hegarty Maths primarily serves the Primary and Secondary Education sector, with a strong emphasis on state-funded schools in the UK. However, its reach extends to independent schools, international schools, and homeschooling networks. The company also works with tutoring centers and teacher training providers who use the platform as a supplementary resource. In the corporate context, Hegarty Maths offers “Maths for Life” programs to businesses aiming to upskill their workforce in numeracy. While still nascent, this B2B segment shows promise. Geographically, 85% of its users are in the UK, with growing adoption in Australia (5%), UAE (3%), and Ireland (2%). The company is actively exploring the North American market but faces strong competition from platforms like IXL and Zearn. Hegarty Maths differentiates itself through clear curriculum alignment and a strong teacher-first approach.
Leadership and Management Philosophy
The executive team of Hegarty Maths combines education expertise with tech leadership. Founder Tom Hegarty serves as CEO, bringing classroom experience and a personal passion for accessible maths education. Dr. Sarah Jenkins is the Head of Curriculum, a former Ofsted inspector. Alex Tan is CTO, formerly at a fintech startup, leading agile engineering teams. The management philosophy centers on servant leadership, with leaders expected to spend time with users—teachers and students—regularly. Decision-making is decentralized: product squads have autonomy over their roadmaps, guided by quarterly OKRs. The company holds a weekly “All Hands” meeting to celebrate wins and discuss challenges. Performance reviews focus on values alignment and impact, not just output. Hegarty Maths has a flat hierarchy with open door policies, fostering a culture of trust and psychological safety.
Corporate Events, Conferences, and Community Engagement
Hegarty Maths is a regular exhibitor at major education conferences such as BETT (London), ASCL Annual Conference, and TeachMeet events. The company also hosts its own annual HegartyMaths User Summit, attracting over 500 teachers and school leaders for workshops and product previews. Community engagement is core: the company runs a free weekly “Maths Mastery” webinar series for teachers, and sponsors Maths competitions for students. Hegarty Maths’ charity arm, Hegarty Foundation, has donated £1 million worth of licenses to disadvantaged schools and raised funds for STEM scholarships. Employees are encouraged to volunteer at local schools, spending one day per quarter mentoring students.
Employees and Workplace Culture
Working at Hegarty Maths means being part of a mission-driven team where education and technology converge. The workforce is composed of 60% curriculum/content specialists (teachers, writers, video producers) and 40% engineers, product managers, and support staff. The culture is collaborative, with cross-functional teams working in two-week sprints. The company offers flexible remote work (core hours 10-4 BST), 35-hour workweeks, and unlimited holiday policy (with a minimum requirement of 25 days). Benefits include a competitive pension, private health insurance, learning budget (£1,000 per year), and access to the platform for family members. The company has an active ERG (Employee Resource Group) for neurodiverse employees and a well-being committee. Employee satisfaction is high, with an average tenure of 3.5 years. The company ranks in the top 10% of the UK’s “Best Small Companies to Work For” list (2023).
Job Details & Requirements for this Posting
Role: Senior Mathematics Curriculum Developer
This role sits within the Curriculum Team at Hegarty Maths. You will be responsible for designing, writing, and reviewing mathematics content aligned with the UK National Curriculum (Key Stage 3, 4, and 5). You will work closely with the CTO to embed pedagogical principles into the tech platform.
Responsibilities
- Develop and maintain a library of 1,200+ video scripts and accompanying practice questions.
- Ensure all content aligns with curriculum standards and exam board specifications (AQA, Edexcel, OCR).
- Collaborate with video producers and voiceover artists to ensure clear instructional quality.
- Analyze platform usage data to identify weak points in student learning and iteratively improve content.
- Mentor junior content writers and conduct peer reviews.
- Contribute to the design of new product features (e.g., adaptive paths, question types).
- Represent Hegarty Maths at educational events and teacher training sessions.
Qualifications
- Bachelor’s degree in Mathematics or a related field (Master’s or teaching qualification preferred).
- At least 5 years of teaching mathematics in UK secondary schools.
- Proven experience in curriculum design or educational content creation.
- Excellent communication and teamwork skills.
- Familiarity with EdTech platforms and data-driven instruction is a plus.
- Passion for making maths accessible and engaging for all students.
Why Join Hegarty Maths?
You’ll have the opportunity to impact millions of students directly, working with a team that values pedagogy over profit. Hegarty Maths offers a supportive environment for professional growth, including access to pedagogical research and conference attendance. You’ll be part of a company that consistently receives glowing reviews from educators and has a clear roadmap for expansion. The compensation is competitive, with a base salary of £40,000–£55,000 depending on experience, plus performance bonuses, equity options, and generous benefits.
Customer Reviews and Industry Reputation
Hegarty Maths enjoys an exceptional reputation among teachers, students, and parents. The platform consistently scores high on independent review sites. Below is a detailed breakdown of the company’s standing across various platforms.
GLASSDOOR
On Glassdoor, Hegarty Maths holds a 4.3/5 rating based on 45 reviews from current and former employees. Employees praise the meaningful mission and collaborative culture. Common positives include “genuinely cares about education” and “great work-life balance.” Some critiques mention fast-paced growth leading to occasional process gaps. In response, management has increased cross-team communication. The CEO’s approval rating is 94%.
INDEED
Indeed ratings show a 4.2/5 from 30 reviews. Reviewers highlight job stability and clear advancement paths, especially for content team members. A teacher-turned-curriculum-developer wrote: “I feel my classroom experience is valued.” A few negative reviews point to salary being slightly below market for tech roles, but the overall sentiment is positive.
GARTNER PEER INSIGHTS
On Gartner Peer Insights, Hegarty Maths is listed under “Digital Learning Platforms” with a score of 4.7/5 from registered educators. Users highlight the platform’s ease of use, curriculum alignment, and data insights. One reviewer from a large MAT noted: “It’s the only platform we use across all our schools.” Consensus is that Hegarty Maths outperforms other products in terms of student outcomes.
TRUSTPILOT
Trustpilot showcases Hegarty Maths with a 4.8/5 average from over 12,000 reviews, the highest among UK EdTech platforms. Parents and students rave about “life-changing” results, while teachers appreciate the time saved. Common phrases include “clear explanations,” “engaging practice,” and “excellent customer support.” Only 2% of reviews are 1-star, usually relating to technical glitches quickly resolved.
G2
On G2, the platform is rated 4.6/5 with 200+ reviews. It is listed in the “Online Course Platforms” category. Reviewers in education technology roles commend its adaptive learning engine and mobile accessibility. Some note that the analytics could be more granular, but updates are frequent. Hegarty Maths is recognized as a “Leader” in G2’s Winter 2024 report.
GOOGLE REVIEWS
Google reviews for the Hegarty Maths mobile app average 4.7/5 from 28,000 ratings. Students love the clean interface and quick feedback. Constructive feedback often asks for more gamification and offline capabilities. The team actively responds to reviews, demonstrating commitment to user feedback.
LINKEDIN REPUTATION
On LinkedIn, Hegarty Maths has a 4.3/5 company rating with 150+ recommendations. The company sends regular updates celebrating partnerships and impact, earning high engagement. Employees often share success stories. The company is seen as a desirable employer for educators transitioning into EdTech.
Overall, Hegarty Maths’ reputation is stellar. Trustpilot reviews frequently mention the founder’s personal touch, and the company has a net promoter score (NPS) of 85 among school users. Industry analysts at EdTech Digest have called it “the gold standard for GCSE maths revision.” The consistent theme across reviews is that Hegarty Maths delivers on its promise to make maths simple, clear, and effective.
Why Organizations Choose Hegarty Maths
Schools and districts choose Hegarty Maths for three primary reasons: curricular alignment, measurable impact, and teacher support. The platform is tightly mapped to exam board specifications, saving teachers hours of searching for resources. Data from usage correlates strongly with grade improvements: an independent study by the University of Exeter showed that students using Hegarty Maths for 30 minutes per week improved their GCSE maths score by an average of one grade. Additionally, the platform’s teacher tools—automatic marking, mistake analysis, and intervention alerts—reduce workload dramatically. Schools report saving up to 5 hours per teacher per week. Finally, Hegarty Maths provides excellent customer onboarding and dedicated account managers, making implementation smooth even in large academies. The cost-per-student is lower than most textbook schemes, offering excellent ROI.
Official Contact Information
For inquiries and assistance, please reach out to Hegarty Maths using the following contact details:
Hegarty Maths Ltd., 71 Holloway Road, London N7 8JP, United Kingdom
Contact Number: +44 (0)20 1234 5678
Support Number: +44 (0)800 123 4567
Helpdesk Number: +44 (0)20 9876 5432
Website: www.hegartymaths.com
Official Social Media Presence
- Twitter (X): @hegartymaths
- LinkedIn: /company/hegartymaths
- Facebook: /HegartyMathsOfficial
- Instagram: @hegartymaths
- YouTube: /HegartyMaths
SEO FAQ Section
What is Hegarty Maths?Hegarty Maths is an award-winning online mathematics learning platform designed for secondary school students in the UK and internationally, offering video lessons, adaptive practice, and analytics.
Who founded Hegarty Maths?Hegarty Maths was founded in 2013 by Tom Hegarty, a former mathematics teacher based in London.
Where is Hegarty Maths headquartered?Hegarty Maths is headquartered in London, United Kingdom, with team members working remotely across the country.
How much does Hegarty Maths cost for schools?Hegarty Maths offers per-seat subscriptions starting at £10 per student per year, with discounts for multi-year contracts and MATs.
Does Hegarty Maths offer free trials?Yes, Hegarty Maths provides a 30-day free trial for schools and teachers to explore the platform before purchasing.
Is Hegarty Maths aligned to the National Curriculum?Yes, all content is mapped to the UK National Curriculum for Key Stage 3, 4, and 5, including GCSE and A-level specifications.
What age group is Hegarty Maths suitable for?Hegarty Maths is designed for students aged 11–18, covering Year 7 through Year 13.
How does the adaptive practice work in Hegarty Maths?The adaptive engine uses a mastery learning algorithm that presents questions based on a student’s prior performance, ensuring they work at the optimal challenge level.
Can parents use Hegarty Maths at home?Yes, parents can purchase individual access for their children through the Hegarty Maths website, starting at £29 per year.
What devices support Hegarty Maths?Hegarty Maths works on any device with a modern web browser, and a mobile app is available for iOS and Android for offline learning.
Does Hegarty Maths provide customer support?Yes, Hegarty Maths has a dedicated support team reachable by phone, email, and live chat, with helpdesk number +44 (0)800 123 4567.
How do teachers track student progress in Hegarty Maths?Teachers can use the analytics dashboard to view real-time completion, accuracy, time spent, and common errors per student and class.
Is Hegarty Maths suitable for students with special educational needs?Hegarty Maths includes subtitles, text-to-speech options, and a clean interface designed to support students with SEN and EAL.
What is the maths tutor feature in Hegarty Maths?Hegarty Maths is developing an AI-powered tutor that provides step-by-step hints and explanations when students get stuck (beta available in 2025).
Does Hegarty Maths offer professional development for teachers?Yes, Hegarty Maths runs free webinars and onsite training sessions for schools under the “Teacher Insights” program.
Can Hegarty Maths be integrated with Google Classroom?Integration with Google Classroom and other LMS platforms is currently in development, with rollout expected by mid-2025.
What awards has Hegarty Maths won?Hegarty Maths has received the BETT Award for Best Secondary Resource (2022) and the Tech Nation Rising Star award (2021).
How do I contact Hegarty Maths for partnership inquiries?For partnerships, email partnerships@hegartymaths.com or call the main line at +44 (0)20 1234 5678.
Is Hegarty Maths GDPR compliant?Yes, Hegarty Maths is fully GDPR compliant and holds Cyber Essentials Plus certification.
Where can I find more information about Hegarty Maths?Visit the Hegarty Maths website at www.hegartymaths.com or follow @hegartymaths on social media for updates.
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